Opening a turnkey real estate agency. Advertising is a major cost item.

The real estate business is considered one of the most profitable types of commercial activity. It does not require large investments and, if properly organized, can become a source of good income.

Despite the fact that the real estate market is oversaturated, it is quite possible to find your niche in it. However, demand for residential and commercial properties is unstable. It depends on various factors: seasonality, crises, exchange rates, so entrepreneurs will have to constantly make efforts in order to beat competitors and always stay afloat.

Concept development

The essence of this business is the execution of various real estate transactions and their legal support. One of the most pressing questions that concerns entrepreneurs is where to start opening an agency? First of all, you need to decide on the concept of the project. Today, several promising areas can be identified:

• rental of objects (daily, long-term, short-term);
• purchase and sale of residential and commercial real estate;
• equity participation in the construction of facilities.

Agency owners can choose one direction or combine several types of activities at once.

Stages of building a business

Before starting a company, you need to carefully analyze its prospects and develop a detailed action plan.

Step-by-step instructions on how to open a real estate agency from scratch:

• registration of a legal entity in the form of individual entrepreneur or LLC;
• registration with the tax office and the pension fund;
• opening an account in a settlement bank and ordering individual printing for the company;
• choosing a company name and its logo;
• searching for suitable premises and purchasing office equipment;
• personnel selection;
• choice of marketing strategy;
• creating a database of home sellers and buyers, identifying conditions and prices;
• concluding transactions with clients and providing them with legal support.

Financial calculations

In order for real estate activities to generate good income in the future, it is necessary to competently draw up a business plan for a real estate agency with calculations. As a rule, the profit from the purchase and sale of housing is from 2 to 7%, and from the rental of objects - about 50% of their monthly cost. Realtors usually receive approximately half of the commission from the completed transaction, with the rest going to the agency.

To open a company the following expenses will be required:

• company registration – from 10,000;
• purchase of equipment – ​​from 60,000;
• certificates of realtors and brokers - from 30,000.

Monthly costs:

• utility bills – from 2000 rubles;
• office rent – ​​from 8,000 rubles;
• advertising – from 20,000 rubles;
• staff salary – from 50,0000 rubles.

Income can be planned based on the fact that five realtors will generate a profit of 370,000 rubles per month. With the deduction of agency fees and monthly expenses, the net profit will be from 105,000 rubles per month.

Total:

• Starting capital: from 180,000 rubles.
• Monthly profit: from 100,000 rubles.
• Payback period: from 3 months.

Required documents

This business is not licensed, so in order to open a real estate agency, you do not need to go through a large number of authorities. To register a company in the LLC form, you must collect the following package of documentation:

1. Application for state registration with a signature certified by a notary.
2. The decision to create an LLC.
3. LLC Charter.
4. Receipt for payment of state duty.

Premises requirements

The office location plays an important role in business development. It is better to give preference to a premises located in the city center, near a transport interchange. The best option is to rent real estate in a representative building: a shopping complex, a cultural center or a business center. An office located on the outskirts of the city will not inspire confidence among clients, and it will also take a lot of time to find it.

The area of ​​the room must be at least 15 m2. To set it up you will need:

• comfortable office furniture;
• office equipment (fax, scanner, copy machine);
• computers;
• Internet connection;
• mini-PBX;
• licensed software.

Staff

The basis of a successful business is qualified employees; the company’s profit depends on their professionalism. The company's staff must include:

• realtors (from 5 people);
• office manager for receiving applications;
• HR manager;
• accountant;
• cleaning lady

Advertising

Beginning entrepreneurs are often interested in what needs to be done to open a successful real estate agency that is in demand among clients? A well-thought-out marketing strategy plays an important role in business development.

You can use various types of advertising to attract customers. It is recommended to place advertisements in major media: newspapers, television, magazines. In addition, you can advertise the company’s services on the Internet: on thematic forums; real estate websites and social networks. For large entrepreneurs, the optimal solution would be to create their own website, where users can find all the latest offers for buying, selling and renting real estate.

Word of mouth also has a good effect, for example, agency owners can notify all their friends and acquaintances about the provision of real estate services and distribute their business cards to them.

Possible risks

Despite the fairly high profitability of the business, it has certain disadvantages:

• strong competition in the real estate market;
• lack of stability;
• the danger of fraud on the part of real estate agents working in the agency;
• the risk of being left without profit after concluding a transaction.

In order to avoid possible risks, it is recommended to hire an experienced lawyer, since knowledge of all the necessary laws will help to avoid many financial problems.

Commercial offers

If you are a manufacturer or supplier of equipment, an expert or a franchisee in this field, then write to us through the Contact page. Below we will post information about your offer and your contacts.

Real estate is one of the most profitable areas for business. It is attractive to people who want to start their own business. You can earn decent money from transactions for the purchase and sale of houses and apartments. In our previous article, we told you about. Let’s try to figure out how to open a real estate agency from scratch and not go bankrupt in this article.

Business Features

The real estate agency provides professional support for any operations related to this area. This can be the purchase or sale of objects, as well as the rental of houses, apartments or land. His main task is to find suitable options for the client that meet all his needs.

Agency employees are constantly updating the database, so they can always offer clients several options to choose from. In addition, they evaluate objects and check their legal “purity”. Cooperation with an agency minimizes the risks that sometimes arise during transactions. If you decide to open your own business, then real estate is the most profitable promising option.

Registration of activities

Before you create a real estate agency from scratch, you should officially register your company. Since this type of business is not licensed, you do not have to go through many different authorities.

So, what does it take to open a real estate agency? Collect the traditional list of documents, register with the tax office and order a stamp. In addition, you will need start-up capital. To get a loan, you will need a detailed real estate agency business plan with calculations. It should be noted that banks are reluctant to give such loans, so you will have to provide serious arguments to get the required amount.

Registration and obtaining a loan is a small part of what you will have to do before opening a real estate agency from scratch and making your first profit.

Where to start?

So, you have decided to open a real estate agency, where to start? First of all, you need to determine priority tasks and choose a direction of activity. You can offer different options to clients who want to purchase apartments in new buildings, secondary housing, as well as different types of commercial real estate. In addition, this may be the rental of housing or land.

The company can provide additional services:

• Legal advice;
• Preparation of documents for redevelopment;
• Transfer of objects to non-residential stock.

Operating principle

Now let's figure out how to make money on real estate? The main income of any agency is 4–8% commission from each transaction. Some companies set fixed prices for their services. The net monthly income of a successful agency is over 20 thousand dollars.

Many budding entrepreneurs are forced to close their business because their expenses begin to exceed their income. There are periods in this business when demand for real estate drops sharply. You just need to survive them and wait for better times.

About 40% of clients who contact an agency simply shop around and don’t buy anything. You need to learn to recognize such people so as not to waste time on them.

At the development stage, you should not work in all categories at once. Choose one sector for yourself, for example, residential real estate, and work in that direction.

Room

Before opening a real estate agency, you need to make repairs to the premises. Some clients pay special attention to the appearance of the room and office furniture, so you should not lose sight of this important point.

In order for clients to be able to reach the office without any problems, it is necessary to take care of the technical equipment. The best option is a mini PBX.

Staff

Since your business is at the development stage, at first it is enough to hire 4-5 employees. It is advisable that these are experienced employees who know how real estate agencies work. In addition, you will need a dispatcher. He answers telephone calls and makes appointments for clients. All staff must be positive and friendly. The professionalism of employees is an important aspect that should not be skimped on.

Financial part

Let's calculate how much it costs to open a real estate agency from scratch:

• Office rent – ​​12-14 thousand rubles;
• Equipment (computers, telephone line) – 40-50 thousand rubles;
• Software products – 20 thousand rubles;
• Advertising – 5-10 thousand rubles (monthly);
• Utility bills – 6 thousand rubles.

For their work, agents receive a certain percentage of the transaction. This can be 30–50% of the commission for the transaction. The manager, accountant and cleaner receive a fixed rate.

From each transaction the agency receives approximately 5% of the total amount. In a month you can earn about 150–200 thousand rubles. On average, the profitability of such a business reaches 25%. The initial investment pays off in 4–5 months.

Advertising

Next, let's talk about how to attract clients to a real estate agency. The most important thing in this matter is a well-organized advertising campaign. To understand what can be advertised, you need to understand the prices correctly. You should also consider the location of your office. It is unlikely that a client who wants to buy an apartment in his area will contact a real estate agency located on the other side of the city.

Elite and exclusive properties bring greater profits. But they require high-quality advertising. You need to take good photographs of the object and post them on the Internet or in special advertising publications.

For the advertising campaign, banners with agency contact information are also used. They can be hung on windows and balconies of apartments for sale. Don't forget about advertising brochures and handing out leaflets. Another effective way is to post advertisements in crowded places. They should be updated regularly. Do this at least once a week.


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Financial independence and the opportunity to work for yourself is what almost all citizens of our country dream of. If you want to become a respectable wealthy person, you need to open your own business, for example, a real estate agency. This is a fairly profitable and promising line of business. We will discuss how to open a real estate agency and achieve success in this article.

Business Features

So what does a real estate agency do? This is a legal entity that acts as an intermediary in various real estate transactions. Specialists find suitable options, connect the buyer with the seller and receive a commission for this.

There is quite a lot of competition in this area, so before opening your own real estate agency, carefully analyze the situation in your region and assess the level of competition.

Almost all private realtors significantly reduce prices in order to attract clients, so companies that employ a large staff have difficulty staying afloat. In this regard, at first it is better to do it on your own. If things go well, you can expand and hire staff.

The most important thing in this business is an impeccable reputation, which depends on the quality of customer service. Some businessmen leave positive reviews about their company on various Internet resources. In this way, they artificially increase their reputation and attract new customers.

Registration

To open a real estate agency as a business, you don’t have to fill out a lot of paperwork. Licensing in this area of ​​activity has been canceled, so all you need is:

• Submit an application for registration;
• Register the company;
• Obtain an insurance certificate;
• Pay the state fee;
• Make a stamp.

As for the organizational and legal form, it is better to open an LLC; business real estate requires the conclusion of contracts, and only legal entities can do this.

If you do not have start-up capital and want to take out a loan, you will need a real estate agency business plan, proof of solvency and appropriate collateral. You should be aware that banks are reluctant to lend to this line of activity, since such a business requires long-term capital investments.

Expenses

To determine the profitability of a business, you first need to calculate all expenses:

• Office rent – ​​from 50 thousand rubles (the price depends on the region and the condition of the premises);
• Repair of premises – from 25 thousand rubles;
• Server – from 70 thousand rubles;
• Furniture – about 20–25 thousand rubles;
• Computer software – 15–20 thousand rubles;
• Employee training – 15–20 thousand rubles;
• Advertising 50–60 thousand rubles.

In total, at the start you will need approximately 300 thousand rubles.

Profit and profitability

Nowadays, real estate agency services are quite in demand, so if you manage your business correctly, you can earn a good income. The realtor's commission is 3-5% of the total transaction amount, and since real estate is not cheap, it turns out to be a pretty decent amount. The profitability of this business is in the range of 20–25%. All initial investments pay off no earlier than after 2 years.

The income of an enterprise can be significantly increased if you do not skimp on employee training. In addition, you should analyze all transactions carried out by competitors, as well as monitor objects that are put up for sale. It is worth noting that a small company pays for itself much faster than a reputable business.

Organizational issues

If you decide to start a real estate business, first of all decide on your main goals. In addition, you need to know some of the nuances of this area of ​​activity:

1. Beginners should understand that at first they will have to invest a lot of money in promoting the agency. If you make mistakes at the start, the idea may fail;
2. The real estate market is unstable, so you cannot relax and lose vigilance, otherwise your agency will quickly go bankrupt;
3. Hire professionals who are well versed in this field;
4. It must be remembered that advertising for real estate agencies is the main tool for attracting clients. Find a good specialist who can conduct an effective advertising campaign;
5. Don't strive for quick profits. First, set up your agency and create a client base;
6. If you have previously worked in real estate, start in an area with which you are already familiar.

Staff

When recruiting employees for a job, pay special attention to their practical experience. This is especially true for the real estate sales department. As for renting, even beginners can handle this matter.

In order for the business to develop harmoniously, constantly improve the skills of your employees. To do this, you need to periodically send them to special courses and seminars. The most important qualities for a realtor:

• Communication skills;
• Ability to communicate with clients;
• Goodwill.

At the formation stage, you should not recruit a large number of employees. One office manager can perform several functions:

• Answer calls;
• Receive clients;
• Maintain document flow;
• Create a database of real estate offers.

Remember that it is the staff that creates the reputation of your business, so take their choice seriously and responsibly.

Operation scheme

If we talk about the operating principle of a real estate agency, it is very simple. The client enters into a cooperation agreement with the company. After this, the agency employee offers him several available options. If the client wants to receive additional services, such as privatization of housing, etc., the company undertakes the preparation of all documents. Sometimes a real estate transaction can last several months.

Advertising

The real estate market is constantly changing. If you don’t keep track of all these changes, you can quickly go bankrupt and lose your business. To make your company recognizable, you should contact experienced advertisers. Consult with professionals what to name your real estate agency so that it attracts the attention of clients.

Since affordable budget housing is in greatest demand, it is advisable to start promotion with such properties.

The biggest profits come from expensive luxury properties. For their advertising, you should use fashionable glossy magazines. Such publications contain the necessary information, as well as several large photographs of the object. Many businessmen use booklets, leaflets, and banners on the windows of apartments that are for sale for promotion.

How to open a real estate agency

How to become a good realtor?

To make a good profit, you need to constantly learn and improve your knowledge. If there are not enough of them, you will quickly go bankrupt. An uneducated manager will not be able to effectively control the work of staff, so unscrupulous agency employees can resort to deception and steal most of the profits.

Therefore, if you are interested in how to create a real estate agency, before starting work, try to complete special real estate courses or work for some time in a large company to gain the necessary experience.

Professional instructions from a realtor on how to open a real estate agency, with practical examples.

The desire to work for yourself is as natural as the desire to breathe clean air. Agree that gaining financial freedom, managing yourself, and not working for someone else is not just prestigious, but necessary if you want to live in abundance. Therefore, it is not surprising that many people strive to start their own business and often choose real estate as their future activity. However, you need to be able to organize your real estate business so as not to become another bankrupt company or such a small agency that clients won’t even know the name.

As part of the article, we will tell you in the form of step-by-step instructions exactly how to properly open a real estate agency and competently organize the work of a real estate agency, which will help you get a stable income in the future.

Registration procedures

Not many documents are required to open an office. Since licensing has been abolished, you will be required to:

• application for registration,
• register and register your company after registration,
• issue a TIN,
• insurance certificate,
• pay the mandatory state fee,
• order a print.

Of course, if you take out a loan to start a business, you will need a business plan, proof of your income, and the availability of appropriate collateral for the loan. It should be noted right away: banks are very reluctant to lend to agencies, since the real estate sector requires quite serious investments over a long period of time. And the bank cannot take risks, this is unacceptable for credit institutions, so you will need to provide compelling arguments to obtain a financial loan. But registering and getting a loan is just the tip of a giant glacier called “real estate.”.

Where to start opening a real estate agency: office, team or...

The first thing you must do as a leader is to determine priority tasks for yourself and place the right emphasis. You need to clearly understand: within six months you will be investing a lot of money in promoting your head office. The success or failure of your business depends on how competently you develop in the first months. If a miscalculation is made initially, your idea will fail.

The world of real estate is unstable, it can be compared to a huge mechanism: if you stumble, this mechanism will simply crush you. Your main task for the first two months not getting a quick profit, but debugging the competent work of each department and creating a client base.

Try to have two professionals with you who are well versed in real estate and mortgage lending. It will be good if you attract a competent advertiser, but focus on his experience in this field: if he has been in the advertising business for many years, this does not mean that he is a pro in real estate advertising. It often happens that a simple realtor is more likely to cope with this task, since many years of practice have already taught us to internally feel market fluctuations and the demand for certain objects.

If you have personal experience, which also happens, start working in the area of ​​real estate that you are familiar with. Even if it’s just rental housing: there are many successful companies that have a solid income from one rental.

Selecting a location

The office should be located in a public place, not necessarily the center of your city. The main thing for you when choosing a location is the presence of a residential sector around. From practice, we will say that most clients come from the company that is located in densely populated residential areas. However, if you want to cover all areas of your city, collecting a database of objects, then the office should be located in the city center.

The question often arises: a Is it better to rent a room or your own? There is only one answer: yours and, first of all, because this is your level of prestige. Moreover, you can make any modifications to your premises. By the way, owning an office is a big plus for future financing by investors; this is good proof of your success. Needless to say, your office should have good and high-quality repairs and office furniture. This is also necessary as a bright sign above the entrance: when clients visit your office, they will first evaluate the appearance and presentability, and only then the professionalism of the employees. The saying “we meet you by your clothes” works in real estate just as it does in everyday life.

It is important to think in advance about how clients can always reach your office by phone. Of course, you can install several regular phones, however mini PBX will cope with this task much better. Remember that the client will not redial your number, if he just calls based on an ad: the line will be busy - he will call your competitors. He doesn’t care who he pays the commission to, but it’s important to you, so ensuring stable dialing is one of the main components of success for growing your client base.

Organization of an advertising company

Competent advertising is the key to creating a customer base. Advertising properties is not an easy task, but that is the whole point when opening a real estate agency. Initially, decide what exactly you will advertise. You must be able to distinguish between the liquidity of objects and understand price categories.

In any city, at any time of the year, a cheap property is always appreciated, even if it is a one-room apartment in a five-story building or even just a communal apartment. It’s easier to start promoting with such properties, because attracting elite clients is a difficult task and advertising for such apartments is very expensive. Pay attention to whether the house is suitable for lending; with regular line-of-line advertising, this must be indicated.

The principle of creating advertising for an object The point is to emphasize all the possible advantages of the apartment: location, development of the area, type of building, number of floors - a particularly delicate moment. If the apartment is on the top or first floor, it is better not to indicate this. For such apartments, the optimal advertisement is this type: “2k apartment for sale, medium-sized/9th floor.” Don’t be confused by some false information, the main thing is that the client will call you, and then that’s the work of a professional realtor. It is he who will be able to get out of this situation so that the client does not suspect anything and willingly agrees to cooperate with your company.

When running advertising you must take into account the area where the office is located. Most likely, if a person needs the northern district of the city, he will not call you if you have an office in the southern one. Your location is easily determined simply by the first digits of your contact phone number.

Solid income for a real estate agency always bring exclusive objects. Therefore, if you or your employee have entered into an exclusive agreement, then it is necessary to advertise such an apartment especially carefully. For this, it is not enough just an advertisement in the “Va-Banka” module or a lowercase advertisement in the “From Hand to Hand” newspaper. Arm yourself with a good camera, take some good and high-quality photographs and place them in advertising publications.

For more successful advertising you must also have several advertising banners with the contact details of your company: they are posted on balconies and windows of exclusive options. The calculation is based on attracting the attention of passers-by; as a rule, objects with such banners sell faster.

Also Posting advertisements and advertising brochures works well. Moreover, it is necessary to separate these two types of advertising: if booklets are useful in stores and when distributed on the streets, then posting advertisements will be effective if done in crowded places. For example, transport stops, special areas where people gather in search of suitable apartments, at entrances. It is very important that the posting is updated once a week, because it can simply be torn off.

How to work with a client

Client trust- one of the main keys to successful transactions. It is unacceptable to see in a person only the money that he can pay. The ability to find a contact and approach to the seller/buyer is something important that you need to demand from both yourself and your employees.

When contacting a potential client, you need question carefully him about what he wants from the desired apartment: what kind of renovation, what floor is a priority, “linkage” to what is desirable ( school, kindergarten, work). Be sure to clarify whether the purchase is planned for cash or on credit, since when purchasing on credit there are also requirements of the lending bank for housing. The more information is received, the higher the chance of understanding the reality of satisfying the request, which can be unobtrusively adjusted during the conversation itself.

The person contacting you should believe that they will definitely help him here and will make every effort to resolve his issue. However, you shouldn’t insist on common phrases like “We are the first in the real estate market and everything will be at the highest level”, it is much more effective to communicate with a person in ordinary language: "don't worry, we will try to help you", “don’t be so nervous, we’ll only take care of you now”. Like every person, a client loves attention and if he doesn’t receive it in your company, he will simply leave.

Recruitment

Lesovaya Ekaterina Gadzhievna- author of the article, real estate specialist at the Alex property management company:

Opening a real estate agency in itself is really just the tip of the iceberg. It is much more difficult to promote a company and go through the entire thorny path of problems and mistakes. But if you take my tips into account and apply maximum effort and patience, you can ultimately receive a diploma of “Professional Recognition” on the podium of the Russian Guild of Realtors, taking your place in the world of real estate.

Professionalism of employees- the path to your success. When selecting candidates, you need to consider experience, especially if you are recruiting a real estate sales department. The fact is that even a beginner can do renting after a week of training. Residential rental at all easy direction for a realtor, but it is also a good starting point if the agent plans to move into sales in the future.

In just a few months of renting, you can learn how to work with people, understand prices, and hone the necessary skills. But the manager needs to take into account that for the further growth of the company it is necessary to constantly improve the qualifications of its employees. For this purpose, seminars are usually held, which clearly explain not only the basics of working in the real estate business, but also provide deeper knowledge. In the future, this will help both you and your team successfully pass certification. Certification has become an important indicator; without it, the status of your company may never rise above an ordinary agency.

The main criteria when selecting personnel should be: ability to work with people and communication skills. Everything else will come in the process, but if the employee lacks patience and understanding, it is better to get rid of him immediately. This is what a proper dialogue between a realtor and a client over the phone should look like.

Client: Hello, I want the apartment that you advertise, but for a lesser amount.
Agent: Hello. Please tell me how to contact you?
Client: Varvara Stepanovna.
Agent (experienced): Hello, Varvara Stepanovna. My name is Svetlana Petrovna. Let's clarify: which advertisement interested you?

Here the dialogue begins with a competent presentation from a realtor. However, the turn could be different:

Client: Yes, right here on Lenin Avenue in a new house.
The specialist's answer is fundamentally incorrect: No, the owner will not sell it cheaper. Can another object offer you? Where are you looking?

But let’s assume that you managed to recruit the perfect staff and all the professionals in their field. Here, too, the manager should show insight and obligatory decency. You will not be able to retain an employee if he receives crumbs from his earnings. You should not deprive employees of growth prospects; it is advisable to immediately provide them with a social package.

As you can see, opening a real estate agency in itself is really just the tip of the iceberg. It is much more difficult to promote a company and go through the entire thorny path of problems and mistakes. But if you take my tips into account and apply maximum effort and patience, you can ultimately receive a diploma of “Professional Recognition” on the podium of the Russian Guild of Realtors, taking your place in the world of real estate.

Having decided to start a real estate business, you need to determine for what purpose the agency is being created. There are two possible approaches here. One is long-term activity and creating your own client base. The second is to quickly make a profit from random clients.

Advantages and challenges

Business with real estate agency services has undoubted advantages:

• opening an agency does not require large financial expenses;
• there is no need to have a large office and a lot of equipment;
• the ability to work alone without involving other employees;
• a properly built strategy will allow you to occupy your profitable niche even in the face of high competition;
• each transaction brings a good profit;
• there is no need to attract employees with special education, it is important ability to communicate with people;
• business is not influenced by seasonal factors.

The main disadvantages of the business include:

• irregular conclusion of transactions;
• owner's dependence on staff performance;
• the likelihood that an unscrupulous realtor may enter into transactions outside the firm;
• the risk of non-payment by clients for services provided;
• a lot of competition (you can’t do without advertising).

The first concrete step is registration. The law does not require a license for real estate activities.

To register an individual entrepreneurship (IP), you will need the following documents:

• statement;
• receipt of paid state duty;
• passport.

It is better to formalize an agency with the participation of partners as a limited liability company (LLC). In addition to those listed above, additional documents are required to register an LLC:

• minutes of the founders' meeting;
• LLC charter;
• passports of the founders and directors.

A detailed list of documents for opening an LLC is located.

The received registration certificate obliges you to register with government agencies.

If you don't have enough finances to open, you may want to take out a loan (about other ways to get money for a business). In this case, the bank will require you to provide:

• business plan (you will learn what a business plan is, and how to draw it up correctly is described);
• proof of income;
• property as collateral.

Banks are reluctant to lend to real estate agencies. They take into account the extreme instability of this type of activity and the unclear prospects for income from invested funds.

Business plan

The business plan includes the following sections:

1. Resume. The agency's goals and ways to achieve success are indicated.
2. Company Description. The field of activity is described, the owners and location are indicated, and a plan for creating an agency is provided with data on initial costs and assets.
3. Services. Reasonable evidence of the company's advantages, ways and technology for implementing plans are provided.
4. Market Information. The proposed market is analyzed, its segmentation is provided, and data on the needs of target customers is provided.
5. Strategy and implementation. Attention is paid to marketing policy, pricing and sales forecasts are made. A calendar plan of the agency's work is provided, indicating dates, amounts and names of responsible employees.
6. Management Summary includes information about the organizational structure, managers and.
7. Financial plan. A balance sheet is provided, profits and losses are forecast, cash flows are analyzed, and financial indicators are provided.

You can use someone else's business plan as a template for creating your own.