Tips for beginning businessmen. Walk like a leader


Formula for success - advice from successful people!

Lately, I have been carried away by the question “how can I become loved, happy and, in short, a successful person, and so that I have everything, and I don’t have anything for it)))..." I collected advice from famous people who have achieved success and tried to draw up an action plan. This is what happened.

1. Desire
The key to success is desire. And it constantly burns inside me (Al Pacino, theater and film actor, world-famous director)
There is a desire - a thousand ways; no desire - a thousand reasons!
(Peter I, Russian Emperor)

2. Ultimate goal
The road will be mastered by the one going... there (write where) (Lissy Moussa, psychologist, writer)
“Formulate your life credo. - I would formulate it with a phrase from a movie: the main thing is to see the goal and not notice the obstacles. - Does this mean walking over corpses? - This means you can walk through walls. (from an interview with Arkady Kolodkin, President of the National Reserve Bank)

3. Believe in yourself
Never let someone tell you you can't do something. Even me... Okay?! If you have a dream, protect it! People who can't do something will tell you that you can't do it either. If you want something, go and get it! And period! (Will Smith, American actor, musician, Oscar nominee)
You can’t go wrong in any case: say “I can’t” and you won’t be able to, say “I can” and you can (Henry Ford, American industrialist, owner of car factories around the world, inventor)
What one person in the world can do, everyone can do (one of the presuppositions of NLP)

4. Take action!
If there is no wind, take to the oars (Latin proverb)
Anyone can have a good thought while they are taking a shower. But only an active person is able to get out of the shower, dry off and begin to implement it (Nolan Bushnell, founder of Atari)
The success of training is determined by changes in behavior. You can't think you've learned anything until you put it into practice (from the book "Everyone's Coach" by Don Shula and Ken Blanchard, global management experts and writers)
The smart approach is to use a method and try it out. If it doesn't bring results, admit it frankly and try another method. But in any case - act! (Franklin Delano Roosevelt, one of the most prominent US politicians of the 20th century)

5. Visualization of the goal
Mentally create an image of “a successful yourself who has already achieved your goal” and imagine this “picture” in your mind (one of the presuppositions of NLP)

6. High self-esteem
We would not strive for universal respect so much if we firmly knew that we deserve it (Luc de Vauvenargues, famous French philosopher, moralist, writer)
Confidence is half the victory (V. Korban, Belarusian satirist, translator, fabulist)
It is dangerous to underestimate a person who overestimates himself (Franklin Delano Roosevelt, one of the most prominent US politicians of the 20th century)
Never get upset if something goes wrong. List all your achievements for the day/week/year. Praise yourself every day. Learn to appreciate your victories and be proud of them! Give yourself gifts (Itzhak Pintosevich, business trainer, coach, writer)
The inevitable must be accepted with dignity (Marlene Dietrich, German and American actress and singer)
Feeling bad about yourself leads to the belief “I don’t deserve.” And with such a conviction, you will never achieve anything.

7. Do what you love (examples: Steve Jobs, William Boeing, Michael Dell, Mark Zuckenberger, Robert Kiyosaki, Al Pacino, Daniel Radcliffe, etc.)
There are no lazy people. There are bad goals - those that don't inspire (Anthony Robbins, writer, entrepreneur, professional speaker, actor, coach, psychologist)
Ideally, a business owner would be well aware of what his strengths are, what gives him entrepreneurial passion. I don’t understand anything about the product, but I understand sales and enjoy organizing them (Evgeny Chichvarkin, Russian millionaire, entrepreneur, co-founder and former co-owner of the Euroset network of cellular communication stores)
Success is the ability to wake up in the morning and fall asleep in the evening, having time to do what you really like in between these two events (Bob Dylan, American songwriter, poet, artist, film actor)
Never do anything for money that you don't enjoy (Bodo Schaefer, multimillionaire businessman, author and financial advisor)

8. Thank yourself for your mistakes!
Failure is the first sign of success. A new enterprise can begin with it. When a child learns to walk, he has to fall many times before he masters this skill. Failure can also be a sign that you are on the path to success. When a pole vaulter fails to reach the winning height, his failure becomes the starting point for a new attempt and shows that no failure is final (Dave Anderson, President of Anderson's LeamToLead)
Victory is the absence of fear of defeat (Robert Kiyosaki, American entrepreneur, investor, writer, teacher)
People, as a rule, blame circumstances that they allegedly cannot control for their troubles. I don't believe it. People who achieve success look for the circumstances they need, and if they cannot find them, they create them themselves. (George Bernard Shaw, British writer, novelist, playwright, Nobel Prize laureate in literature)
A different scenario does not mean a "worst" scenario. What is death for a caterpillar is birth for a butterfly.

9. Constantly improve your level
Talent is inherent in you by nature; skills can only be developed by devoting many hours to your craft (Will Smith, American actor, musician, Oscar nominee)
Books and plays helped me understand myself and the world around me, some kind of shift occurred, I became more serious (Al Pacino, theater and film actor, world-famous director)
If you want to achieve success, expand your comfort zone - play sports, expand your social circle (Itzhak Pintosevich, business trainer, coach, writer)

10. Think and act globally (examples - Henry Ford and his cars, brothers Wilbur and Orville Wright - invention and adjustment of the world's first airplane, Thomas Edison and his ventilation pipe, Bill Gates - founding of Microsoft, Jeffrey Ward - Director of Development Strategy SAP technologies, etc.)
We think too narrowly, like a frog at the bottom of a well. She thinks that the sky is as big as the opening of a well. If she comes up, she has a completely different point of view. (Mao Tse-Tung, Chinese statesman and politician)
One sees only a puddle in a puddle, and the other, looking into a puddle, sees stars.

11. If you want to receive, give first
Most people understand success as an acquisition. However, in reality, success begins with the ability to give (Henry Ford, American industrialist, owner of automobile factories around the world, inventor)
Only those who always strive to help others succeed (Brian Tracy, renowned lecturer and writer on business issues, head of Brian Tracy International / Will Smith, American actor, musician, Oscar nominee)
Tell your loved ones, friends and acquaintances about what you have decided to do to make your life better. Invite them to join you, teach them the positive changes that you have decided to apply in your life. Thus, you will be even better able to master this yourself and acquire useful skills and habits that will change your destiny and help you become successful (Itzhak Pintosevich, business trainer, coach, writer).
At the same time, you will share with the people around you information that may be useful to them - you will “give”!
Success in life has nothing to do with your acquisitions or selfish achievements. The measure of success is what you do for others (Danny Thomas, show business personality)
The only thing a competitor can't steal from you is the relationship between your people and your customers (Ken Blanchard, global management expert, writer)

12. Surround yourself with successful people
Surround yourself with people who have bigger plans and goals than you have.
Where there is no community of interests, there cannot be unity of goals, not to mention unity of actions (Friedrich Engels, German philosopher, social and political figure, one of the founders of Marxism)
You should not discuss your problems with people who cannot help solve them.
Communicate with those who have the qualities that you want to possess. In the club “Magic, self-development, the path of the magician, self-improvement”

I wish you all success!

Alain Souchon - Foule Sentimentale

Creating a successful business is not easy, and no one does it alone. Many businessmen who were able to do this received important advice during difficult times from people who were also able to overcome difficulties. They were smart enough to listen to this advice and follow it, reports Vestifinance.ru

PHOTO FREE-COPY.RU

Billionaire Mark Cuban: "Don't take the easy way out"

Investor and Dallas Mavericks owner Mark Cuban shares advice his father gave him: “Work for it. Work harder. Think more. Sell ​​more than you can expect. Don't look for easy ways." This advice was given to him by his father, who worked in car interior trim when Cuban was still at university. “He always encouraged me, although he was a realist,” Cuban says of his father.

PHOTO HARVED.BIZ

Restaurateur Jon Taffer: “Notice every detail of your business”

"Years ago, I was very young," recalls Taffer, host of the TV show Bar Rescue and former businessman, "when a Hyatt vice president looked at me and said, 'You look, but you don't see.' Taffer learned not just to see the big picture, but to notice the smallest details. “Learn to see every crack, every detail. I learned to really see and not just look at my business,” he says.

PHOTO ENTREPRENEUR.COM

Founder of fashion line FUBU Daymond John: “Don’t chase money”

When he was still little, John's mother said: “Money is both a slave and a master.”

"I used to work because I really thought I wanted to be rich," John says. “For the most part, these projects failed, and then I started doing something that I liked, and it was this business that became successful.”

PHOTO RENADAROMAIN.COM

Real estate mogul Barbara Corcoran: 'My best advice is to take offense'

It was resentment that became the best motivator for Barbara Corcoran, which helped her succeed. “It's quite strange. The best advice I received was the worst advice. My friend and business partner told me that I would never be able to succeed without it. Without a doubt, I was offended. But in general it’s good that he offended me, because I wouldn’t have been able to create a business without it. It was this resentment that forced me to try any possibilities, because I could not allow him to see how I was not coping. So the best advice for me was to be offended,” she says.

PHOTO YOUTUBE.COM

Dilbert founder Scott Adams: "Don't give up"

“I asked professional cartoonist Jack Cassady, who hosted a TV show called Funny Business many years ago, for advice. I wrote to him and he gave me advice: “It’s a competitive business, but don’t give up.”

“It doesn’t sound very deep, but let me tell you more,” Adams says. - I collected several comics and sent them to magazines - The New Yorker, Playboy - but they refused to publish them. Then I said, “Well, I tried.” A year later I received a second letter from Cassady. He was cleaning out his office and found my drawings. He wrote that he just wanted to make sure I didn't give up. But I gave up. So I decided to try again. And it turned out that another attempt saved me, which, however, would not have happened without this advice.”

PHOTO SMARTIA.ME

Lululemon Founder Chip Wilson: "It's OK to Ask for Help"

"I've spent a lot of time figuring this out, but my advice is to ask for help," Wilson says. - People like to help. I don’t doubt it at all.” It was the ability to trust others that led to Lululemon's success, as Wilson was also running another company.

PHOTO HUFFINGTONPOST.COM

Entrepreneur and author Tim Ferriss: "You are who you associate with"

"The best advice I've ever received is, 'You're the average of the five people you hang out with the most,'" says Ferris, author of the best-selling book The 4-Hour Workweek (a piece of advice given to him by a wrestling coach when Ferris was studying). at the university). - I always kept this in mind when choosing startups to invest in, choosing investors, sports teams or people with whom I had lunch. I always remember this."

PHOTO AIROWS.COM

Hello Design CEO David Lay: “Your time is a priceless commodity”

“When I was little, my father always told me: “There are only 24 hours in a day. What defines us is what we choose to do with our time,” Lay recalls. “This is something you will never get back.”

PHOTO VESTIFINANCE.RU

“The best advice I ever received was from my first accountant when we were discussing starting a company,” says Rothman, founder of advertising agency MODCo. - We talked about my business plan and how much money we need to borrow to start the company. And she said: “It takes so much money to barely make ends meet; don't think about your peace of mind. It's important to remain a little scared at the beginning."

"But I prefer to describe the feeling as 'a little hungry' rather than 'scared,' but I still think it's great advice," she says. “I realized that this hunger is a great motivator. Calmness is the enemy. Hunger drives you to do what is necessary to survive, grow and develop."

PHOTO BUSINESSINSIDER.SG

SumAll CEO Dan Atkinson: “Learn to say no and focus on what you do best”

“The thing that took me a while to figure out is that you need to focus on what's really important,” Atkinson says. - Sometimes you have to say no to good ideas in order to find a great idea. Taking every step along your path, you must stick to one road. And it’s not easy because you’re not always sure if you’re making the right move.”

Many people dream of starting their own business, but the unknown often becomes a stopping factor. It is important to force yourself to leave your “comfort zone” and follow your goal.

The experience of many businessmen will help you develop the right strategy and start your own business. Remember that successful people also began their journey into the unknown, but overcame doubts, preferring to develop rather than wait for the right opportunity or a “good person” who would do everything for them.

1. Be prepared to be a risk taker. Make smart decisions, weigh your steps carefully, but be prepared to take decisive action on the edge. Don't try to act thoughtlessly, relying on fate. You alone are responsible.

2. Don't forget that you will have to develop and keep up with the times every day. New knowledge and skills that you can use to develop your business will help you stay afloat and become competitive.

We continue to talk about what is important and what is secondary in entrepreneurial activity. Experienced and successful entrepreneurs, in their speeches and interviews, have repeatedly talked about what rules they developed in the process of work, what secrets they discovered. It is very useful for every entrepreneur to become familiar with these postulates; they will definitely come in handy and help avoid many unpleasant situations. So, we continue to discover the secrets of entrepreneurship.

1. You should really like what has become the basis of your business. Firstly, you need to do this activity all the time, except when you are sleeping. This is the first time. And then you will need to work as creatively as possible on your project; You can’t work on what you don’t like. It’s easy to give up what you don’t like, but you can’t give up your business. Therefore, start working only on what gives you great pleasure. Creativity, science, travel, communication, children, fashionable clothes - all this can become the basis of your business.

2. Be sure to take care not only of your rest, but also of your health. Therefore, do not forget to move, lead a healthy lifestyle, and undergo preventive examinations. It is very useful to go to resorts and sanatoriums. Go to the swimming pool, fitness, aerobics, etc. The workload you will bear in connection with creating a business is great, which means you need to take care of your health. Remember that business is created for you, not you for business.

3. The next rule is don’t let anyone run your business. Only you should have the right to make decisions, only you are responsible for the result of your work. And only you should have the right and opportunity to manage the company’s money. Remember that the temptation to touch money is very great. Knowledgeable people say that you can buy any person, the only question is the price. You can have different attitudes to this statement, but one thing is definitely true - you should not lead other people into temptation and give them the opportunity to decide how to manage your money. You must do this only yourself.

4. Only professionals, people with talent, and not just well-trained ones should be accepted into the team. One small addition. Now there are many ways to study a person’s personality: tests, surveys, etc. Use them to find out which employees are capable of creating their own business and who are not. If the result of such a study is positive, then evaluate how much you need this employee. You must understand that you will train a specialist, and sooner or later he will leave and create his own individual entrepreneur and become your competitor. Therefore, decide for yourself whether you are ready to hire people with high entrepreneurial potential.

5. Set yourself a plan for the month, year. Be sure to start the planning process for next year in mid-November. You will have time to collect information on all areas of your business (finance, product, raw materials, costs, income, marketing, personnel, etc.) At the end of each month, draw up a report, this data will form a report for the year. As a result, you should strive for annual growth in the performance of your enterprise. Firstly, inflation in Russia is from 6 (officially) percent to 14 (real). Therefore, if the growth was 14%, then you broke even. Anything above 14% is your real annual growth. He speaks of success and correct development.

6. The moral code of a businessman is a very real concept. For several years you will have to work in strict accordance with the moral principles of an entrepreneur. Then you yourself will no longer want to live and work differently. But by this time, word of your ideal business will have already spread and become firmly entrenched in the minds of consumers. It sounds somewhat cynical, but it’s clearer. For the first 3-5 years you work for your name and your brand, and then they will work for you personally. You will already be able to live well and beautifully, work only on strategy, and your employees will deal with tactics.

7. Have you already defined your business goal? We hasten to please you, there should be several goals. The first, strategic - for 5 years, the second - for 3 years, the third for a year, and during this year - a separate goal for each month. The differences in goals are in the wording. In small goals, numbers and specific parameters predominate; in the most distant goals, socially significant and moral and ethical parameters may appear. This is very good, the social orientation of business makes our country truly stronger.

8. An entrepreneur’s rule regarding personal image: always dress well and expensively, be attentive to the little details in your appearance. If you have not yet earned money for an expensive and large wardrobe, buy 2-3 items and wear them to work and going out. Cleanliness, neatness and neatness - these are your basic rules, you must strictly follow them. And then you will become a model for your employees and partners.

9. Be sure to make a list of questions and statements that you will use in negotiations and meetings at various levels. Many successful businessmen have this secret. There are several rules for compiling such a list. The main one is: each phrase should force the interlocutor to talk about his true intentions in concluding a deal. We'll talk more about list making in another article, but you should know about this secret technique and use it constantly.

10. Read a lot, follow the news, attend exhibitions, seminars, meetings of trade unions, and demonstrations of advanced technologies. This will allow you to know about all the innovations, you will be the first among competitors, you will become a leader! Learn, discover and create!

11. Be very careful about new people and new proposals. Don’t forget that you shouldn’t let anyone into the money, but everyone else needs to be tested to the maximum. Get to know people, remember the conclusions of the personnel service and your own. You must learn everything about your employees in order to know for sure that they cannot harm your business in any way. This principle works mostly in Europe and especially in America. In Russia, everything is decided on trust, but it is best to trust only when you have thoroughly checked everything.

12. You may have several higher educations and additional qualifications. But the most important thing in entrepreneurship is professional experience and intuition. You must always listen to her, even if her voice is timid and very quiet. Intuition has saved many businessmen from great collapses. And she will definitely save you! Develop your ability to hear your inner voice, teach your inner voice to speak loudly and clearly! There are also certain exercises and trainings for this. This is a very interesting topic and we will definitely talk about it in a separate article.

13. Believe in the best, but prepare for the worst - an excellent rule, many know it and use it in business. Optimism and faith in the best are very good qualities, but they do not guarantee a perfect future. Life is a combination of white and black stripes. Therefore, the worst will definitely happen, but we are able to minimize its impact on our lives. Prepare for it - and bad things will not be able to radically change your life. Here you can also cite a law that says: “It won’t always be like this.”

There is a parable about a woman who was doing poorly, and a psychologist advised her to write a poster at home: “It won’t always be like this.” And her life changed for the better so much that she came to a psychologist with warm gratitude for her help. And then he advised her to come home and write another poster with the words: “It won’t always be like this.” The meaning of the parable is that if it’s bad now, tomorrow it will be good. And if it’s good, it will also be bad. But your task is to meet him competently, this is “bad”.

14. Little things are not just small events. These are signs that point us to the right decisions and tell us about the future. This is not mysticism! We are now talking about completely real facts. Noticed a crack in the ceiling in your office? You can safely predict that a piece of plaster will fall on someone's head. Where is the mysticism here? You just have to be careful. You also need to train your memory so that you can store a lot of important information in your head and not on paper. It’s completely normal to remember a lot and for a long time. And the fact that memory deteriorates over the years is a false opinion of those who do not want to work on their personal qualities.

15. Another piece of advice from abroad, which will seem funny to many provincial, and metropolitan, businessmen. Emotions are the enemy of business. Make transactions with a cool mind and a sober (!!!) memory. And if you can control your emotions at the moment of manifestations of friendship and love, then draw up marriage contracts, carefully check the contracts with the companies of your friends and relatives. Clearly separate business from emotions and passions.

16. Rule for conducting all business in general and each negotiation in particular: carefully prepare for any step. Calculate everything from drawing up a business plan to current plans. Good preparation makes 80% of the success, you personally only have to do 20% of the work, and the profit is in your pocket. First you think, and then you act. What Russian proverb says this?

17. If you are looking for your own individual solution to any problem, then look for information on how someone great and successful came out of a similar situation. See how his solution can be projected onto your story and the solution will work! Don't waste time coming up with a bicycle, use ready-made solutions!

18. The most important judge of your business is the buyer, who will either bring you his money or not. All other opinions are empty chatter. You can listen to them, but conclusions must be drawn only based on the consumer’s opinion. Therefore, it is best to spend time researching consumer demand, rather than spending it thinking about the statements of colleagues, among whom, rest assured, there are many envious people.

19. Respond to customer complaints! Don't ignore them. Sometimes one complaint contains more information for business development than entire volumes of theorists. In addition, customer loyalty to your company will increase if management is responsive to complaints.

20. To do your job well and promote your business, you don’t need to talk a lot, you need to ask more questions and listen to what representatives of your target audience say. Few words - a lot of action, an excellent rule for an excellent entrepreneur.

21. Be sure to check the impact of your advertising. There are many ways to test the effectiveness of the words, pictures, and slogans of your advertisement. Therefore, don’t just talk about the beauty of your products, but look at how much profit this or that ad, video, or poster brought you. As a result, you will receive a list of the most effective media for your product. Then you will regularly place ads with the greatest impact.

E. Shchugoreva

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Creating a successful business is not easy, and no one does it alone. Many businessmen who were able to do this received important advice during difficult times from people who were also able to overcome difficulties. They were smart enough to listen to this advice and follow it. Below are 10 successful businessmen who share the advice that once helped them fulfill their dreams and which they still follow today.

Billionaire Mark Cuban: "Don't take the easy way out."

Investor and Dallas Mavericks owner Mark Cuban shares advice his father gave him: "Work. Work harder. Think more. Sell more than you can expect. Don't take the easy way out." This advice was given to him by his father, who worked in car interior trim when Cuban was still at university. “He always encouraged me, although he was a realist,” Cuban says of his father.

Restaurateur Jon Taffer: “Notice every detail of your business.”

“Years ago, I was very young,” recalls Taffer, host of the TV show Bar Rescue and former businessman, “when a Hyatt vice president looked at me and said, ‘You look, but you don’t see.’” Taffer learned to do more than just see the big picture, but notice the smallest details. “Learn to see every crack, every detail. I learned to really see and not just look at my business,” he says.

Founder of fashion line FUBU Daymond John: "Don't chase money."

When he was still little, John's mother said: "Money is both a slave and a master." “I used to work because I really thought I wanted to be rich,” says John. “For the most part, these projects failed, and then I started doing something that I liked, and that business became successful.”

Real estate mogul Barbara Corcoran: "My best advice is to take offense."

It was resentment that became the best motivator for Barbara Corcoran, which helped her succeed. "It's kind of weird. The best advice I ever got was the worst advice," she says. "My friend and business partner told me I'd never be able to succeed without him. No doubt I was hurt. But overall It’s good that he offended me, because I wouldn’t have been able to create a business without it. It was this resentment that made me try every opportunity, because I couldn’t let him see how I couldn’t cope. So the best advice for me was. resentment."

Dilbert founder Scott Adams: "Don't give up."

"I asked professional cartoonist Jack Cassady, who hosted a TV show called Funny Business, for advice many years ago. I wrote to him and he gave me the advice: 'It's a competitive business, but don't give up.'

“It doesn’t sound very deep, but let me tell you further,” says Adams. “I collected some comics and sent them to magazines - The New Yorker, Playboy - but they refused to publish them. So I said, “Well, I I tried." A year later, I received a second letter from Cassady. He was cleaning out his office and found my drawings. He wrote that he was just trying to make sure I didn't give up. But I did. So I decided to try again. And It turned out that another attempt saved me, which, however, would not have happened without this advice.”

Lululemon founder Chip Wilson: "It's okay to ask for help."

"I've spent a lot of time figuring this out, but my advice is to ask for help," says Wilson. "People like to help. I have no doubt about that." It was the ability to trust others that led to Lululemon's success, as Wilson was also running another company.

Entrepreneur and author Tim Ferriss: "You are who you hang out with."

"The best advice I've ever gotten is, 'You're the average of the five people you hang out with the most,'" says Ferris, author of the best-selling book The 4-Hour Workweek (a piece of advice given to him by a wrestling coach when Ferris was studying). at university. “I always kept this in mind when choosing startups to invest in, choosing investors, choosing sports teams, or choosing people I had lunch with.”

Hello Design CEO David Lay: “Your time is a priceless commodity.”

“When I was little, my father always told me: “There are only 24 hours in a day. What defines us is what we choose to do with our time,” Lay recalls. "It's something you can never get back."

Advertising businesswoman Sarah Rothman: “Calm is your enemy.”

“The best advice I ever received was from my first accountant when we were talking about starting a company,” says Rothman, founder of advertising agency MODCo. “We talked about my business plan and how much money we needed to borrow to start a company. And she said: “It takes so much money to barely make ends meet; don't think about your peace of mind. It's important to stay a little scared in the beginning." "But I prefer to describe the feeling as 'a little hungry' rather than 'scared,' but I still think it's great advice,” she says. “I realized that this hunger is a great motivator. Calmness is the enemy. Hunger drives you to do what is necessary to survive, grow and develop."

SumAll CEO Dan Atkinson: “Learn to say no and focus on what you do best.”

“The thing that took me a while to figure out is that you have to focus on what's really important,” says Atkinson. “Sometimes you have to say no to good ideas to find a great idea. Every step of the way, you have to stay on the same path. And it's not easy because you're not always sure if you're making the right move."

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