Color– this is something that surrounds every person every day, causing special emotions and sensations. The choice of clothing, interior items, improvised means and much more according to shades and palettes directly speaks about a person’s preferences, his state of mind and inner feelings. Preferences in colors also characterize temperament and mood regarding the upcoming event.
Choosing the right tone contributes to various effects and can even guarantee success in various endeavors (at work, dating, meeting important people, etc.).
Understanding what certain shades and combinations carry, it will be easier for each person to navigate and even direct the course of events in the right direction. You can understand your condition, see changes in your friends and acquaintances, help improve your mood, and much more by correctly selecting and combining certain colors in your style and environment (items on your desktop, home interior, etc.).
Experts have proven that certain events or memories are directly related to one color or another. Almost everyone associates various holidays and events with bright colors such as red, orange, green, pink, yellow, etc. Sad events always have a black or gray tone.
Subconsciously, people perceive and react to colors in a similar way. Since childhood, a person gets used to perceiving red as a warning sign, prohibition and anxiety. Green, on the contrary, allows you to perform desired actions, move forward confidently, without feeling danger. Each of them has its own characteristics, affecting the perception and psychological state of a person in different ways.
Purple color in psychology
By combining red and blue, you get purple. Deciphering this shade has certain difficulties and several nuances. Most artists in ancient times painted pregnant girls using this shade of the palette. This phenomenon is explained by its consonance with sensuality.
In the modern world, experts claim that it has a negative and even depressive effect on humans. Most self-critical, gloomy, dissatisfied individuals with life prefer to surround themselves with purple objects and clothes. By using it in small quantities you can get benefits, because purple increases self-esteem. It is worth noting that this color is not used when working with elderly people and small children.
Blue color in psychology
The blue option is preferred by many people. This happens due to tangible magnetism. It is when contemplating deep blue things that a person tends to immerse himself in thought, to reflect on the meaning of life and the eternal. In films and stories, magicians are depicted in blue robes. Buddha and Krishna are blue in color, which speaks of wisdom and inner harmony.
Most often, this option is preferred by purposeful, selfless people with personal views and point of view. Clothing in similar colors exudes austerity, high spirituality and a serious position in life. Blue has a beneficial effect on the nervous system, has calming properties and extinguishes excessive passion.
Yellow color in psychology
This color is one of the brightest and most positive. The color of summer, sun and warmth has a positive effect on brain activity, improves mood and makes the imagination work. Of course, excessive use of yellow shades in clothing and interior design can lead to overstimulation. In the interior it must be harmoniously combined with darker and soothing tones.
Positive and talented individuals prefer yellow. Those who have a huge amount of ideas and talents. Purposeful, positive people who are able to adapt to their interlocutor. In addition to all these positive characteristics, yellow has a second side to the coin. It is he who is considered a symbol of dementia and madness.
Green color in psychology
Green is a symbol of spring, rebirth and peace of mind. The healing and relaxing properties have long been proven. Prolonged contemplation of green brings with it absent-mindedness and boredom.
Lovers of the green palette have balance, efficiency, internal harmony and the ability to logically assess the situation. Green extinguishes the negative effects of depressive and negative colors. That is why it is combined with dark depressive tones (purple, black, etc.) creating ideal clothes and interiors.
Red color in psychology
A victorious color characterized by excessive activity, determination, rigidity and even aggressiveness. It is also red that is associated with passion, love and self-sacrifice. It is most often used in marketing concepts (posters, advertising, etc.) and in danger warning signs (road, traffic lights). Experts do not recommend getting carried away and looking at the red color of the palette for a long time.
People who sympathize with red have a strong character, obvious courage and determination. Passion, impulsiveness, power and perseverance can play both to the benefit and to the detriment of a person.
Orange color in psychology
Orange is pretty close to yellow. It has similar features and properties. Cheerfulness, positive attitude, passion, readiness to solve complex problems, joy and spontaneity - all this is conveyed by this version of the palette. Orange has a positive effect on a person and lifts him out of a depressed state after heavy losses and disappointments. Included in the list of the best flowers for psychotherapy.
Lovers of this color have forgiving, easy-going, bright character traits. It is worth considering that their characteristic is inconstancy and arrogance.
Lilac color in psychology
The color lilac is a symbol of affection and warm feelings. It evokes philosophical views on life, peace of mind and the feeling of flight.
Lilac lovers are very romantic, sentimental, dreamy, romantic and sensual people. Despite their gentle nature, they have impeccable mental abilities and excellent ingenuity. Attentive attitude to one’s appearance and to the appearance of others, readiness to help is another quality inherent in “lilac” people.
Blue color in psychology
Surrounding yourself with blue flowers, a person feels comfort, security and reliability. It allows you to disconnect from all problems, not think about tomorrow and existing problems.
All those who prefer this shade option are concentrated, self-confident, straightforward and focused individuals. These are excellent office workers. Those who know how to quietly but confidently achieve the desired result.
Pink color in psychology
The color of naivety, childhood, carelessness and love is pink. Naive dreams and fantasies, calm and distraction from bad thoughts - these are the properties that pink colors have.
Pink lovers are very hardworking, dreamy and dedicated to their work. They are touchy, whiny, have a kind temperament and even childish naivety.
Black color in psychology
Despite the associations with grief and sadness, black always attracts the attention of others. The embodiment of strength, confidence, intrigue, wealth and mystery also carries with it this variant of the palette. In moments of depression, it only aggravates the situation, prolongs the process of sadness and detachment from the world around us.
Black lovers are most often gloomy, self-contained and overly serious individuals.
White color in psychology
Purity, innocence and exceptionally light associations are carried by white tones. New beginnings, a symbol of freedom, inspiration, peace and faith.
Medical workers wear white coats. This is due to the color's associations with goodness, honesty and perfection. In many countries, this color is present in traditional attire. It is impossible to accurately reveal the character of white lovers, since it is widely used as work clothes. It looks impressive in combination with other color options and is a classic option.
Turquoise color in psychology
It is the coldest of the entire palette of shades. It has a very attractive appearance and leaves no one indifferent. Brings the coolness of the sea waves, healing, peace and creativity. Many people prefer to wear turquoise jewelry, which brings good luck and protects its owner.
Gray color in psychology
A mixture of completely opposite colors (black and white) carries a neutral feeling. The “golden mean” is mostly ignored by people and is associated with workdays and everyday life. Despite the fact that few people pay attention to the color gray, it conveys friendliness, calmness, stability, realism and common sense.
A small percentage of those who prefer gray are friendly, courteous and patient by nature. Preferring and surrounding oneself with gray tones indicates a person’s emotional exhaustion and nervousness.
Brown color in psychology
A symbol of hard work, reliability, stability, dedication to work and one’s business - this is cinnamon. The negative side is that brown is associated with doubts and disappointments.
Those who prefer brown colors in the palette are purposeful and life-loving individuals. They are thoughtful, rational and optimistic.
Psychology of color in clothing
For business meetings and promotion at work, formal outfits in blue, light blue, brown, and gray are ideal. Combinations of white flowers with black also have a positive effect.
Meeting with friends and relatives, walks in the park, around the city require brighter and richer colors, especially if it is a warm period of time. Clothing in green, yellow, turquoise, lilac, and orange tones cannot be ignored and left hanging in the closet.
For dates and romantic dinners, the fairer sex quite often resorts to outfits with red accents and elements. This move ignites passion and has an exciting effect on partners.
Psychology of color in the interior
Bright shades (yellow, orange, green, red) are most often used when decorating a kitchen. Furniture in these colors helps increase appetite and improve mood.
Blue, violet and cyan are actively used in bathrooms.
It is not advisable to use blue, purple and white colors in children's rooms. It is best to organize children's rooms in pink, peach and other warm colors.
Very often, public institutions (cafes, restaurants, hotels) resort to decorating their premises using brown and red shades.
Purple deservedly stands out as a very enigmatic and mysterious color. It is around this color that various tales and legends appear, and it is not for nothing that mystics and sorcerers walk around in purple robes.
What is the meaning of the color purple in psychology and in life? Is he really that special? You can read about this in our material today.
The human subconscious perceives the purple hue as something mysterious and otherworldly and associates it with mysticism, astrology, esotericism and healing. After all, if you look at a picture of a magician or witch, then in most cases you will be able to notice that he or she is wearing purple clothes.
The violet hue traditionally symbolizes the other world, with which only a select few are allowed to contact. By the way, since ancient times, purple clothing has testified to the uniqueness of the person wearing it. For example, the shade of purple, which is constantly mentioned in ancient stories dedicated to kings and priests, is the closest to violet. Ordinary people were not allowed to use the described shade.
During the Middle Ages, it was the color of mourning, but it was also allowed to be used exclusively by representatives of the royal family. The association of the purple hue with noble sorrow has been preserved by the Orthodox Church. When the clergy fast, they dress in violet-colored robes.
It is traditionally believed that violet causes internal concentration, detachment from reality, necessary if a person wants to cleanse himself spiritually. In addition, the shade also means transformation - the change from one state to another. Here we can talk about pregnancy, and about death, and about deep internal changes.
An interesting nuance. If you often see a shade of violet in your night visions, then this portends dramatic changes in your life.
Sacred characteristics of the purple hue
The main meaning inherent in the lilac shade is veil. Combining two strong, but radically different in meaning, shades - red and blue, first of all, tell about suppressed excitement.
Combining two shades - red (symbolizing strength and passion) with blue (a shade of calm and dispassion), the purple hue is actually constantly in opposition, and the contrasting meanings of these colors give rise to the mystery of the violet color. Thanks to this, the lilac shade is often popular among pregnant women (especially in the early stages of pregnancy), as well as among homosexuals who seek to hide their sexual preferences.
In addition, the duality of the purple hue symbolizes abstinence with willpower. In the same way that blue holds back the power of passionate red, purple evokes humility, limitations, and the struggle with your carnal side. That is why the Catholic high clergy is required to wear rings with purple amethysts, symbolizing celibacy.
And the delicate violet shade evokes associations with the mystical sphere of life and all phenomena that cannot be explained logically. It is also the color of the sixth sense and instinctual desires. And besides this, the purple hue is a color that bestows originality, idealism, individuality and reveals creative potential in a person.
What is the meaning of the color purple in psychology?
The main psychological associations of the purple hue are sensuality and emotionality. But at the same time, the color of violet can also tell about psychological immaturity and instability of the nervous system. This explains the love for purple things among people with unstable psyches and teenagers.
It would be more accurate to consider the meaning of violet color based on its specific shade:
- for example, a rich purple tone with a predominant blue tint is a symbol of brute strength and authority;
- a lilac shade, in which red dominates, will tell about emotional immaturity, impulsiveness and immaturity;
- but the delicate purple tone has a soft calming effect and expresses tenderness and delicacy.
In general, it should be noted that psychology classifies violet as a rather “heavy” shade. It is for this reason that it should not be worn by children, otherwise it may reduce their vital activity.
Color therapists use the purple hue when it is necessary to cure headaches, reduce blood pressure, relieve a person from eye pathologies, sleep disorders, and chronic fatigue.
And psychotherapists use this unusual shade to treat depressive and neurotic conditions.
Who likes purple clothes
Clothes in the purple palette are liked by individuals who strive for inner peace. Color allows you to find peace of mind, completely calm down, and detach yourself from the surrounding rush and bustle.
In addition, by putting on a violet robe, you can reduce your selfishness and desire to deal only with your desires and thoughts. The choice of this shade indicates spiritual openness and the desire to listen to your inner voice. But it is important to observe moderation in everything, because too much purple will provoke a desire for privacy and minimizing contacts with other people.
Psychology experts believe that the choice of a purple hue for basic clothing and accessories indicates some immaturity and insufficient control of the conscious sphere. The delicate lavender hue creates the illusion of coolness and detachment, and is very attractive to dreamers.
Are you a feminine and dreamy person? Then, without a doubt, buy clothes, accessories or jewelry in a violet shade - thanks to them, you will increase your self-confidence and be filled with strength. To create the most stylish look, combine purple with gray (to quickly get what you want), with brown (to achieve a luxurious life).
What kind of people like the color purple?
Regarding those who choose a purple hue for themselves, for the most part such people are very secretive natures. They are accustomed to evaluate both themselves and those around them very critically, so they often achieve a lot in life.
Often these are real pedants and formalists. They show emotional restraint in society, but in fact, real passions rage inside them. In life, for such individuals, their own feelings and intuition are much more important than public opinion. It is their excellent intuition that often provokes arrogance and vanity in them, which pushes them away a little.
Such individuals also like to feel special; they often stand out from the general background due to excellent hobbies and passions of the majority. As a rule, they adhere to a solitary lifestyle and have several close people.
“Violet” individuals are more capable than anyone else of creating long-term and deep relationships. Regarding their negative aspects of character, we can mention passivity with shyness. Many find them to be eccentrics who are completely unadapted to reality. For example, such people may perfectly understand philosophy and religion, but do not know how to cook food and do not clean their home.
As a rule, the violet shade causes antipathy among overly down-to-earth and rational personalities, straightforward ones who are irritated by ambiguity and uncertainty. Also, rejection of the violet shade will indicate a dislike for mysticism. These individuals are not at all interested in religion or omens. They may have good intelligence, but they have absolutely no creativity.
We can confidently say that purple is the king of all shades. It evokes inspiration due to its sophistication, nobility and mystery. It is not at all surprising that the color is liked by adherents of symbolism, as well as creative people. The purple hue represents spiritual wealth and close unity with the Universe.
To conclude the topic, it is worth watching an interesting thematic video material:
Tell your fortune for today using the “Card of the Day” Tarot layout!For correct fortune telling: focus on the subconscious and don’t think about anything for at least 1-2 minutes.
When you are ready, draw a card:
Since ancient times, people began to use different colors to convey certain information to each other.
At the same time, it was noticed that human consciousness reacts differently to one shade or another, so the color of clothing or an object can send a certain energy message to others.
One of the strongest colors in terms of content is purple and its shades.
Psychology of the color lilac
The palette of tones and shades of lilac and purple colors is almost limitless, and each color has a specific symbolism. Lilac color, as well as other shades of purple, are among the most mysterious, the creation of which would be impossible without a combination of blue and red. These base colors are opposite in energy. The unusual alliance of the power of red and the pacification of blue tones, this frantic struggle between two energies, masculine and feminine, gave birth to purple, which carries mystery, sensuality, inspiration and creativity. 
Vulnerable, creative, dreamy and thoughtful people prefer to wear the lilac shade. They are characterized by silence, patience and boundless self-sacrifice. Optimism and disbelief in fate are also inherent in people who prefer lilac and other shades of purple.
Timeless
The use of a lilac shade in clothing is a sign of a special style and taste.
The color lilac can very successfully identify you as a person.
That's why lilac has not left the world's catwalks for many years now and is in no hurry to disappear from the wardrobes of fashionistas. For example, in 2014, this delicate shade reached the peak of its relevance, finding embodiment in all forms and textures of collections offered by leading Fashion Houses. In 2015, lilac lost its position a little, but did not completely disappear from the catwalks.
At New York Fashion Week, which demonstrated the trends of the spring-summer season, this shade mainly appeared in the collections of romantic dresses. As an example, I would like to cite the fabulous models that excite the imagination from Monique Lhuillier, embroidered with beads, flower petals and sequins.
Another designer Jean Gritzfeldt, who loves to surprise his fans, managed to create an extremely harmonious combination of this delicate shade with the brutal military style and fatal patent leather.
In the photo: Jean Gritsfeldt fall-winter 2015/2016
Designer at London Fashion Week Richard Nicoll, inclined to combine familiar elements in an unusual way, gave preference to another, as if “bleached”, shade of lilac. Muted pastel colors look great in tandem with holographic fabrics and chunky knit sweaters.
The German designer was not far behind them either. Philipp Plein, who paid tribute to lilac in his new collection Pre-Fall 2015. In the images of his lookbook of the brand of the same name, lilac sounds completely different - sensual, feminine and sexy.
Fashion bloggers don’t write off lilac either. For example, a big fan of all shades of purple - from pastel to flashy - is
Combinations with lilac color
It should be taken into account that, despite coloristic liveliness, lilac is more of a mysterious than a positive color.
It is rarely found in everyday life and nature, so its use will certainly attract the attention of others. Since this shade is characterized by mysticism, piercingness and incredible power, it is very easy to overdo it and alienate your interlocutor or stranger. In addition, excessive enthusiasm for this tone has a depressing effect on the human nervous system due to the raging energies of blue and red hidden in it.
15 looks with lilac and purple:
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To avoid a negative effect, it is very important to choose your own shade of purple, and no less important - to be able to correctly combine colors in your images. For this purpose, we invite you to a color consultation with color type determination (conducted in three formats, including online), which will teach you how to choose clothes in the ideal shades for yourself and masterfully combine colors in your image.
After all, even lilac, being seemingly a shade of purple, has its own palette of tones.
So with what but wearing this difficult and mysterious shade?
The combination of lilac and green is suggested by nature itself, and therefore looks very natural and harmonious. Green shoes and a lilac dress are a bright and cheerful combination in spring!
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In psychology, each color has its own meaning. That is, according to psychologists, when we see a color, it evokes a certain emotion in us, and can even influence our mood.
There is a theory that a person’s love for a certain color can tell about the characteristics of his character, personality, and the qualities of this person. One of my favorite colors is purple. By the way, my husband also likes this color.
One day, I decided to find out how love for the color purple characterizes me and my husband.
Such a controversial purple
At school I went to art school and since then I remember very well: to make purple, you need to mix blue and red in certain proportions. If you think about it, it turns out that purple is a mixture of opposites: passionate, hot, expressive red and quiet, calm, measured and reasonable blue.
They say that purple is the color of creative people. Lovers of this color have superbly developed intuition, they are sensitive and artistic. These people are simply created to develop global plans to conquer the world and great ideas.
They like to control everything and everyone, the percentage of pedantic people in this group is also very high. However, there is an opinion that they are at the same time prone to nervous disorders due to this fusion of inconsistencies.
It is interesting that purple clothes are recommended for pregnant women, because it personifies the mystery of a pregnant woman, her increased sensitivity. However, young children are not advised to choose things in this color scheme. Psychologists consider this color difficult for children's perception.
By the way, once, while preparing for an interview, I read that if you wear a purple blouse to an interview, your self-confidence will instantly increase, as it increases self-esteem)
The versatility of purple
An interesting fact is that the predominance of blue or red gives a different shade to the purple color, and, accordingly, gives each shade its own unique characteristics.
Dark purple color, in which there is much more red, is characterized by rudeness and authority, unshakability. This color is perfect for a leader or an influential person. If you have made a serious decision, a dress of this color will only strengthen your confidence!
Lilac– this is a kind of balance, the strength of the two contrasts in this shade is approximately the same. Psychologists write that this color even helps improve vision if you periodically focus your gaze on it.
Lilac color is at the mercy of blue. This shade conveys immaturity and indecision. It's reminiscent of adolescence. 
Analyzing myself and my husband, I would say that his shade is lilac. I have him like that, calm, but decisive, reasonable. But I'm more dark purple. I like to control everything, calculate everything, I am explosive, like a real choleric person.
Do you like the color purple? Which shade would you consider yourself to be?
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Complex human psychology requires a unique system; therefore, today many ways have been developed to use such color therapy to create a certain mood, as well as to achieve very specific goals. The psychology of color today is confidently present in all aspects of our lives, whether we want it or not. Correctly selected shades of a wardrobe help in moving up the career ladder, allow you to adjust your mood, and even Image Makers specifically help their clients choose the right wardrobe in order to conquer certain heights in everyday life.
The psychology of color allows you to make the right decision in choosing a partner; you just need to know the characteristics of different colors and listen to your own intuition. For example, a surge of excitement, while blue-gray shades, on the contrary, are considered calming and balancing. Colors act directly on a person’s sensory system; this feature is well known to advertisers who seek to promote new products through a psychological impact on the buyer’s feelings. They have long noticed that color can excite, attract and calm.
In psychology, it is associated with observation, wit, vanity, increased sensitivity and mood swings. Since the color purple is a combination of red and blue (colors of opposite meanings), the personality of “purple” people can be extremely contradictory. They constantly have to find a balance between the calmness of blue and the energy of red. Relationships with such people are sometimes very easy, but it can be very difficult to really get to know them - such people are quite secretive. Even the closest people may not be able to understand them, since their feelings are quite incomprehensible and contradictory.
The different shades of purple allow people to express their sensuality and individuality without too much aplomb. The color violet is very helpful for creative and sensitive people; they easily tune in to its positive vibration. People who experience nervous tension and mental imbalance are recommended to periodically turn to such shades, because the color purple in psychology, due to the mixing of two opposite shades of blue and red, means veiled excitement. The color violet has a great effect on the nervous system, allows you to restore balance and harmony in your personal life, and even has a positive effect on various forms of neuroses.
In psychology, it is not without reason that the color violet is considered the color of pregnant women; it heightens sensuality to the point of individuality. In everyday use, violet shades are quite heavy to perceive, so it is recommended to dilute them with gold. The ancient Aztecs called purple the color of wisdom and knowledge of truth; in Ancient China, even the evening sky was designated by the principle of courage (YANG) and expressed in purple, and in Buddhism this color symbolizes the “color of the spiritual father.” The abundance of purple shades in the aura is interpreted as altruism and the possession of high spiritual qualities, especially since the purple color in psychology means aspiration to higher spiritual consciousness.
The desire for harmony and perfection is inherent in a person from his very birth; psychology is responsible for this feature, but this does not mean at all that only “green” people are harmonious and perfect people. The balance of colors and state of mind allows you to find a compromise in communicating with the outside world and feel like one of its most important components.
